会计考友 发表于 2012-8-14 22:34:35

托福阅读历年真题精选29

Questions 20-30
A survey is a study, generally in the form of an interview or a questionnaire, that provides
information concerning how people think and act. In the United States, the best-known
surveys are the Gallup poll and the Harris poll. As anyone who watches the news during Line
campaigns presidential knows, these polls have become an important part of political life in
(5) the United States.
North Americans are familiar with the many "person on the street? interviews on local
television news shows. While such interviews can be highly entertaining, they are not
necessarily an accurate indication of public opinion. First, they reflect the opinions of only
those people who appear at a certain location. Thus, such samples can be biased in favor
(10) of commuters, middle-class shoppers, or factory workers, depending On which area the
newspeople select. Second, television interviews tend to attract outgoing people who are
willing to appear on the air, while they frighten away others who may feel intimidated by
a camera. A survey must be based on a precise, representative sampling if it is to genuinely
reflect a broad range of the population.
(15) In preparing to conduct a survey, sociologists must exercise great care in the wording
of questions. An effective survey question must be simple and clear enough for people to
understand it. It must also be specific enough so that there are no problems in interpreting
the results. Even questions that are less structured must be carefully phrased in order to elicit
the type of information desired. Surveys can be indispensable sources of information, but
(20) only if the sampling is done properly and the questions are worded accurately.
There are two main forms of surveys: the interview and the questionnaire. Each of these
forms of survey research has its advantages. An interviewer can obtain a high response rate
because people find it more difficult to turn down a personal request for an interview than
to throw away a written questionnaire. In addition, an interviewer can go beyond written
(25) questions and probe for a subject's underlying feelings and reasons. However, questionnaires
have the advantage of being cheaper and more consistent.




20. What does the passage mainly discuss?
(A) The history of surveys in North America
(B) The principles of conducting surveys
(C) Problems associated with interpreting surveys
(D) The importance of polls in American political life

21. The word "they" in line 8 refers to
(A) North Americans
(B) news shows
(C) interviews
(D) opinions

会计考友 发表于 2012-8-14 22:34:36

托福阅读历年真题精选29

22. According to the passage, the main disadvantage of person-on-the-street interviews is that</p>they
(A) are not based on a representative sampling
(B) are used only on television
(C) are not carefully worded
(D) reflect political opinions

23. The word "precise" in line 13 is closest in meaning to
(A) planned
(B) rational
(C) required
(D) accurate

24. According to paragraph 3, which of the following is most important for an effective survey?
(A) A high number of respondents
(B) Carefully worded questions
(C) An interviewer's ability to measure respondents' feelings
(D) A sociologist who is able to interpret the results

25. The word "exercise" in line 15 is closest in meaning to
(A) utilize
(B) consider
(C) design
(D) defend

26. The word "elicit" in line 18 is closest in meaning to
(A) compose
(B) rule out
(C) predict
(D) bring out

27. It can be inferred from the passage that one reason that sociologists may become frustrated
with questionnaires is that
(A) respondents often do not complete and return questionnaires
(B) questionnaires are often difficult to read
(C) questionnaires are expensive and difficult to distribute
(D) respondents are too eager to supplement questions with their own opinions

28. According to the passage, one advantage of live interviews over questionnaires is that live
interviews
(A) cost less
(B) can produce more information
(C) are easier to interpret

(D) minimize the influence of the researcher
29. The word "probe" in line 25 is closest in meaning to
(A) explore
(B) influence
(C) analyze
(D) apply

30. Which of the following terms is defined in the passage?
(A) Survey (line 1)
(B) Public opinion (line 8)
(C) Representative sampling (line 13)
(D) Response rate (line 22)
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