costs of competitors 竞争者成本
: M' H2 T5 H( q" B7 ]4 @
0 ]' y% R: e h6 V+ M3 E; Ocosts of distribution 分销成本 # k% I+ s. m" Y3 Q3 `; G- K
' p$ n$ g' ~* V* V& `2 T% Gcountertrade 对等贸易
5 W/ s/ q: l5 h9 N" ~$ H! t: ]
* b. {" |( m5 T3 x9 Qcoupons 优惠券 1 p& z& D4 a8 B( h, D9 w
/ J0 y! b8 I4 Icourtesy 礼貌 $ b0 r% B+ B7 j
, @: _% R/ [2 w4 q; g/ Wcoverage of geographic market 地域性市场的范围
: z1 n/ q: F6 ]/ k) Y
5 x: q' K; I* Y0 Fcoverage of relevant retailers 相关零售商的销售范围
9 @: Z$ b+ E) u8 N5 Z# o8 @
. \0 K* P, w- k4 xcredibility 信誉 9 P' @! d& e! D0 m! J
$ n7 c/ }3 H; K9 ^# Acredit terms 信贷条款
; c1 k6 X+ L3 F; ] M2 Q, q7 H% G) g+ K7 Y e
critical assumptions 关键假设 ( p- F, o# J7 R# h/ {& T
4 D" z# `6 Z9 M. F
cross-elasticity 交叉弹性
4 m9 u7 ~! a, I5 a% X" c5 h3 G( m x) P% Q! R% k, u# P: X
customary pricing 习惯性定价法 ! T1 m1 g' j. n o& z2 N
8 ^6 O' c! t7 a0 k: [' z% p
customer analysis 顾客分析 " @3 u, C3 u/ w: ]
; G( i" Z. T% e4 w4 Y! I' x+ kcustomer contact 顾客接触
0 s: t& N7 N' u0 d. `8 W. I4 h/ W- a
customer demand 顾客需求
$ I1 F' Y; }- t) I2 N2 m: y& o) L- O% ?
customer intimacy 顾客亲密度
. ]/ r# _: ]6 y2 I1 t% i p- j+ _" K4 c1 I( ~4 P! E
customer loyalty 顾客忠诚度 " Q. q/ c8 h& l9 d
% o& z- D A0 G* b& ]! w
customer need 顾客需要 ; [: l* a h/ ]: X+ e% O
+ @! W$ G M1 t+ ]7 O- k1 Fcustomer organization of sales force 按客户组织销售队伍
& G/ Y1 ]. E) _+ B. D% D
0 \( Y i/ | w& Rcustomer retention 顾客维系/保留
% ]4 F- T0 _5 W0 @; B9 J4 x+ z& ^/ J4 v1 y$ q& P
customer satisfaction 顾客满意度
/ J) ~: Y4 a9 }4 D O8 R) R4 o8 d; r2 X) ~; z) @2 v1 k$ z
customer segment pricing 顾客细分市场定价
9 o! }# K8 w' q9 o" P5 D3 I% t0 V% N4 ~( j o2 [1 B. m0 c- Y* a* u
customer service 顾客服务
- c; U4 s2 d" j C
1 C( k2 w, R5 f8 s5 ncustomer-oriented pricing 顾客导向定价法 7 w8 t: ?* h8 A- C2 l
9 j' A |9 y( i' {8 j* u9 Z' Zcustomers' perception 顾客感知
+ _/ R- @' h$ Z2 }
0 i( x! m. b# V& Xcustomers' preferences 顾客偏好 ) P7 t3 l+ h, Y- Q+ p( g
" j" O2 K5 y' s* E
customers' price sensitivity 顾客的价格敏感度
4 m2 ^* }! n0 X( H
2 C/ v0 w% L% \3 b8 }customizing 定制 |
发表于 2012-8-16 09:04:37
