The Great Newspaper War Up until about 100 years ago, newspapers in the United States appealed only to the most serious readers. They used __1__ illustrations and the articles were about politics or business.5 }) l9 L8 A1 R5 J0 O
Two men changed that - Joseph Pulitzer __2__ the New York World and William Randolph Hearst of the New York Journal. Pulitzer bought the New York World __3__ 1883. He changed it from a traditional newspaper into a very__4__ one overnight. He added __5__ illustrations and cartoons. And he told his reporters to write articles on __6__ crime or scandal they could find. And they did. One of them even pretended she was crazy and then she __7__ to a mental hospital. She then wrote a series of articles about the poor treatment of __8__ in those hospitals.
, a) M I, ~, X/ \1 R7 ^% r3 w; x* @ In 1895, Hearst came to New York from __9__ California. He wanted the Journal to be more sensational and more exciting __10__ the world. He also wanted it to be __11__, so he reduced the price by a penny. Hearst attracted attention because his headlines were bigger than__12__. He often said, “Big print makes big news.”& r8 G' g: M4 c, ^2 X ~
Pulitzer and Hearst did anything they __13__ to sell newspapers. For example, Hearst sent Frederic Remington, the famous illustrator, __14__ pictures of the Spanish-American War. When he got there, he told Hearst that no fighting was__15__. Hearst answered, “You furnish the pictures. I'll furnish the war.”8 R: P' G7 f0 U5 A. D6 X: ?3 O
EXERCISE:
! z0 ^* ?' A5 C5 I0 `7 q6 z* Q4 Q 1. A) no B) many C) a lot D) little
4 u5 R n5 ]* @- F/ l d6 G" _! o 2. A) on B) for C) in D)of. C' ?- q$ R' O( a* J' {! ?* L
3. A) on B) in C) at D) about$ J1 L) u& `, F, i0 i6 ^
4. A) excite B) excitingly C)exciting D) excited: P9 `4 T0 ~8 S& ]
5. A) a lot B) few C) a few D) lots of1 ~' e3 D1 E% V' ~# P
6. A) every B) all C) both D) many
' J8 ^* X& S, E% x* Y' M 7. A) admitted B) was admitted C) could admit D) has admitted' e) ], s2 s3 R6 M( g9 Y) X; n
8. A) patients B) patience C) patient D) patiences
3 S- T+ K m/ y3 @% j1 c 9. A) an B) the C) a D) /3 o- R- `1 c& U$ o. w9 G
10. A) than B) as C) in D) for% ]' a! Z! T" A
11. A) cheap B) cheaper C) cheapest D) the cheapest7 @( w( ]) {" y0 @( e5 t1 x
12. A) anyone B) anyone's C) anyone else D) anyone else's# L( |" N) Y+ E" W6 f5 }" x
13. A) may B) might C) can D) could0 ~4 G: H/ A, @9 X3 [/ [; ?+ O! H
14. A) draw B) drew C) to dray D) drawn& q) Z y8 A( G% v* i8 ^3 [ U0 q4 A
15. A) going B) going out C) going on D) going off/ y/ n; A2 e7 ~" f
Key: ADBCD ABADA BDDCC |