业务职能——市场开发(2)
! F8 s& B e. Q9 z! V1.Facelift 翻版
# d2 l! O5 i8 p7 R+ `A: What is the KT program?; X# W3 p3 X3 v! w
B: It's just a facelift of the KS car. X* e/ v5 W( G! m
A:KT项目是什么?+ R: B6 s9 r9 f7 X& v
B:只是KS车的翻版。
* ~/ x- g7 |' Z- I: O/ Z9 \8 x2.Immerging market 潜在市场
8 D0 y0 @& p, J9 FA: Where do you see the immerging market in the world?: o$ L7 j- A6 b' [, G+ F% s
B: I'd say China and East Europe." O- ?) A# v2 l
A:你认为世界上哪里是潜在的市场?
! ^2 Q- K5 o5 V" x% }B:我认为是中国和东欧。
( {& Z" ?6 t% T, ]* q1 ^3.Marketing research 市场调查
2 x. I3 v2 e) j9 G+ m% O& BA: Do we do marketing research before planning for a new car?1 P. W' P2 t% m1 c( l4 T
B: We do. It is necessary to make the right decision.. e, q* @# p) ~2 T% y
A:计划新车型之前我们做不做市场调查啊?9 T' [" x6 S$ U, c6 R4 ?$ e
B:做,这对做出正确的决定是很必要的。0 K2 [" [ O' m+ t$ o
4.Potential market growth 潜在市场增长
" k9 A4 F9 [) ]: x" o& l! EA: Which segment has the potential market growth?
0 j6 f! x. W0 ^7 yB: Small cars. X6 O2 x8 _; c9 d2 f- A
A:哪种车型会有潜在的市场增长?' ?- `2 X) h) A2 [$ p/ O# }6 i
B:小型车。) j5 ^# v, C& l1 a
5.Volume increase 增产" ]8 J/ K% N6 Z0 _* M& W9 O
A: When can we expect volume increase?
* \6 s. B* `1 _: n# f9 r6 [5 tB: This year, we should have 10% increase.& A2 s6 j; G# a3 y
A:什么时候会增产?
+ K% X. K; a/ H1 e; \3 GB:今年,我们应该会有10%的增长。 |