conjoint measurement 联合测度法
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conjunctive model 联合模型 ' D: [% Q2 p- C$ v8 ~
, ?' i6 q" E* ^/ L1 @0 Pconsumer decision-making 消费者（购买）决策 % D/ H2 {$ X5 f9 @- H7 N
4 }3 f' m- d2 l+ K% u5 Econsumer goods channels 消费品分销渠道
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& Z" `/ M. R) O* D* e4 ]) X+ ZConsumer Goods Pricing Act, USA 美国消费品定价法案 I; s! s5 Y2 b: ~! R
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consumer goods 消费品
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4 f4 p2 a1 f: V' T" h2 Jconsumer markets 消费品市场 1 U# t' m: U4 S- ^
$ W& p* M& V3 qconsumer needs 消费者需求 * u# M8 z- U& E8 Q2 ^5 n! k* D
$ T7 m8 p; z) n( Y9 N7 Aconsumer packaged-goods firms 消费者包装食品公司 * w" V4 |6 O4 j0 y1 o) W+ d
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consumer promotion 消费者促销 b9 b& B/ J1 D! F, R$ o1 `& l
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consumer tests 消费者测试 ! \7 A/ y! Q+ Q4 Z
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consumer/household market 消费者/家庭市场
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, t# S6 N' `4 w, z @' s# sconsumers' perceptions 消费者感知 4 F6 n6 f, a2 f0 P5 \
- r- B% u" ~3 q) A! l3 sconsumption 消费 ' ^7 [6 N2 F1 [, }% h7 x4 D( b
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contests 竞赛
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contingency planning 权变计划 % o% Q( w6 Q1 O& |/ P! ?
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contract construction 契约建筑业 7 J" R/ S6 O( m+ z2 O4 x' K1 K
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contract manufacturing 契约制造业 ) T; x) H: r* S9 `* ~
( o' d# N* T% S7 e! B Gcontraction/strategic withdrawal strategy 收缩/战略性撤退战略 3 r0 ]* v3 \. z3 W
4 _' N9 t) C! w( v: N" h Acontractual entry modes 契约式进入模式 ( j; A7 s/ m% B+ M" ^/ H6 D% n
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contractual vertical marketing systems 合约式垂直营销系统
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u: R; F% S+ ^ g8 c3 tcontribution margin analysis 边际贡献（贡献毛利）分析 ' K2 c# n5 P3 u! q$ r7 }' Z& n
+ C0 d2 z( c7 r5 u" ]7 }contributrion margin 边际贡献
+ Z& ]# N; u# x; G2 t6 e
5 P3 \) A4 ^# fcontrol strategies 控制战略 |
发表于 2012-8-16 09:04:37
