brand x' j5 {) c3 a9 R8 _- P& P# ?
a marketing classification describing a product that doesn't have a highly visible or recognized name like a well-known product or "brand name" 9 x/ {+ }4 t# q+ n EXAMPLE: ) q! Q1 ~7 c& x" z1 y0 _8 r9 x# ` It was decided to buy brand x because it was less expensive.