商务实战：新品发布，勿求完美) d4 Y, G. v1 c! t% j; y
"There is not way to know where you should really be spending your time, attention and energy, especially pre-launch," says Cerulo.
+ `" r4 B4 l' C; ~8 nCerulo表示：“永远也无法知道你应该把时间、精力和注意力放到产品的哪部分，特别是在产品发布之前。”考试用书
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7 L% `8 ]+ Z0 ~No launch of a product or a company is going to be flawless. That is why Mazur and Cerulo advocate not wasting time aiming for perfection and over thinking everything.
! ^$ g' `+ s+ X没有任何产品在发布的时候或者任何公司在成立之初就是完美的。这也是为什么Mazur和Cerulo建议大家不要浪费时间追求完美或者是把所有事情都考虑在内。
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It was only after launching their site www.ofakind.com that they realized significant faults in their strategy and figured out aspects that would have to change before they were able to succeed.
( ~2 }5 Y. X) Q) A& k, M在发布了网站www.ofakind.com之后，他们才意识到在经营战略上犯了严重的错误，发现了在哪些方面他们需要作出调整才能实现成功。
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Cerulo recommends launching a little raw "so that people can respond to it. You can see what is working and what is not."
* F% h/ H! L/ `6 C/ Z. _6 b" RCerulo建议说，发布不成熟的产品，“这样人们就知道如何对产品做出反应。你会发现哪些在运转，哪些无法工作。”; v6 n$ a1 W3 @6 S" _
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"Because it's always going to be wrong. You are always going to have to change it," adds Mazur.
$ J+ ?9 j; Z/ X) bMazur补充说：“因为总是要出错的，而你总是要做出改变的。” |
发表于 2012-8-14 18:53:09
