Book value 账面价值(反映在账簿上的资产值)2 q# T- j- a2 M1 E# ^
e.g. The old photocopier is still useful, although its book value is almost nothing., G' V L; w7 L
Boring and repetitive 单调重复的$ n' _% O# a+ z* z! Z
e.g. In general, the computer serves best in doing all the jobs which are boring and repetitive, such as producing invoices and statements.
" ?. Q& O' H' n3 I8 \6 B" d Bottom-end of the market 低端市场
4 ?% q" n. ~0 l# T) A e.g. A large computer hardware retailer positioned itself at the bottom-end of the market by undercutting all its competitors.
* o& n2 R9 x6 {- M0 k, j/ z: j, q Bottom line 账本底线,盈亏一览结算线7 i0 X" [* q, {3 o$ Y) x, Y
e.g. You run millions of dollars through all that and you come out with nothing on the bottom line.
* ~# |2 }; F; y& F* }+ P8 [" A e.g. we never lost sight of the bottom line.
6 Q5 T' W3 R. E Bounce (电子邮件)弹回,退回
e. y, j/ t: b0 A& x* o Bounce message (电子邮件器给发信人的)退件通知
7 B7 y3 o" U0 O1 C6 V8 \; b Bounced cheque 拒付支票
% z# ~( S, g: W3 j. H( c4 M e.g. Charges can be very high for bounced cheque, and administration fees are charged each time the debt increases.7 _: Q1 I0 W% v( {& L/ R
Boundaryless marketing 无界营销
. o* k# ]8 t p4 A e.g. The notion of boundaryless marketing was fist used by Jack Welch, chairperson and CEO of General Electric.
/ V) G8 W$ p! ^3 ^0 K Bourse 证券交易所,证券市场# o0 L: w# I4 f4 b- H
e.g. Shares at China’s two bourses fell nearly 20 percent, although a few so-called WTO plays, such as Tianjin Port, still held retail interest* T6 X7 ~& P6 `+ h* x9 d
之前那个解释没经过大脑,请忽略
9 s6 N. V8 e0 F e.g. shares at china’s two bourses fell nearly 20 percent, although a few so-called wto plays, such as tianjin port, still held retail interest.1 E7 v2 {+ ~/ ]" g5 V3 |0 L
中国两大证券交易市场股票下跌近一成,但一些象"天津港"之类的"世贸股"仍受股民青睐.1 e2 G3 A0 N( l& s3 m* X1 F
retail adj. original meaning is 零售的. 引申一下, 股市里,以零售的,零散的形式购买的,只有中小股民了box file 文件盒" p- T3 K+ m( S5 e Z' K
eg: The invoice is in the box file marked "invoice".这张发票在标明‘发票’的文件盒里8 Q5 W. f, u* y1 q1 y, [
brainstorming 集思广益
& D" ?. W9 ?3 J5 o9 I, d& Q eg: Brainstorming can produce a lot of ideas very quickly .) ]8 ^* a' @) M3 J3 g0 M
通过大家自由讨论可以迅速收集多种意见
! r" V& q9 p+ W, c brainstorming session 集体讨论会9 G( a9 Y- S! T$ a
eg: 1. We're holding a brainstroming session on our new product next Tuesday.4 ?/ c4 R+ n& |% s
下周二召开集体讨论会,研究我们的新产品0 {2 F* O; }5 K; Y `, w% M, G
2. A brainstorming session between the managing director, the marketing director and their accountant produced a new name for the company.; @, h3 j) G4 V
在一次由总经理,营销主管及公司会计师参加的三人集体讨论会上,公司有了新名称
! ]9 a5 P& O/ \ branch office 分公司
. B; E) _( n1 u$ D0 ^: e eg: A decision must be made about whether the branch office is to hold stock or not.5 l, w# T/ f: E. Q0 {$ I) O
必须作出决策是否让分公司持有股份
3 z! X0 h2 y% o; B- w! d! j branch out 拓展业务
+ H6 q* r# {+ \" B. Q" R/ e# y eg: They are branching out to locations around the world.
2 R0 K- X" @; o 他们正在世界各地迅速拓展业务 |