Customer Relations: how to maintain customer interest in a company’s products
2 P( O' |- B+ Z# _Well, as is known to all, it is very important for a company to maintain customer interest in their products. The question is of course – how?
' e- j5 q4 B' Q8 AI think there are several ways to do that. For one thing, we should always make sure that we provide our customers with quality goods and quality after-sales service, as these two aspects are indisputably the lifeline of any business. Continuous new product development and innovation in service are also necessary in reinforcing and expanding customer base.
. b; o$ ?. n6 n3 q) y3 nApart from that, enough emphasis should be laid on the feedback from our customers. If necessary, prompt action should be taken to take care of their needs and demands.
0 V4 m' V7 Z" W) vFinally, if possible we should provide some incentives to repeat customers. For example, we can grant a certain rebate to them if their purchases reach a certain amount. And offering coupons and free delivery to customers are also effective and feasible methods.
& n7 v$ q( N/ a8 M; YAll in all, we should try our utmost to keep our customers satisfied and fulfill their expectations. Only by doing so can we maintain clients’ interest in our products. |