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9 P: J, e4 Q- {3 |+ k- S/ v0 a& F5 g In 2002, the word "metatarsal" suddenly entered the mainstream, such was the focus on David Beckham's broken foot. Four years later, the wives and girlfriends' ostentatious stint in Baden-Baden, Germany, brought the nickname Wag into common parlance.
/ s5 z# p6 T& w Adrian Beard, author of the Language of Sport, says certain words tend to catch on because of cultural repetition and "playfulness" with language.
/ r# h( c! n) [) l3 v o" d& i8 f "The interesting thing about metatarsal is we had a specialist medical term being applied to a highly non-medical group of people. It got to the stage where Rooney and Beckham were almost defined by the term," he says.
; A/ D6 t- F. {3 I7 B9 F- J3 A8 i3 p3 x It's hard to predict which words will spring from the South African tournament as language reacts to, rather than sets, the agenda.
/ U" ^ M+ Z7 q "It will probably emerge - in terms of England coverage - from key figures in the team, who they are playing and where they are playing. But sometimes we get quite a creative blend of words. Because the World Cup is in South Africa, words from Afrikaans might come into play too."
7 s4 j x3 t3 B8 ] But there is a huge repertoire for play, and not just with language.
( ?2 I" N' m5 ^( K( t "After all, who could predict the Mexican wave in 1986 or Johan Cruyff's famous turn in 1974?" |
发表于 2012-8-14 23:21:39
